And we have some fashionable news for you this season. First, we are very happy to present to you our new Hampton Bays designing duo, Anouk Robyn and Ann Coppens. Together they designed a feminine and colourful collection with lots of exciting details. As you probably noticed already, Hampton Bays has gotten a new ambassador in the shape of the renowned singer Axelle Red. Why her? She's creative, sensual and unique. She is an artist, but also a UNICEF goodwill ambassador, a mother, a wife and friend, and she is authentic in every role she plays. We think Axelle Red is...Hampton Bays. Last but not least, we are proud to introduce you to our latest child, this very first Hampton Bays e-magazine you are reading now. Discover more about Axelle Red for Hampton Bays, our designers and our collection here. We also invite you to take some exclusive looks behind the scenes. Hope you will enjoy the read...and sight and sound! PS Your opinion matters a lot to us, so feel free to leave comments in our new HB blog that features regular posts, contests & news.